Case Study
OptiMonk
How OptiMonk Used VideoRep to Expand Into the U.S. Market
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30+
50+
$20,000+
OptiMonk
Industry
“Julian's ability to handle objections and pick up new languages exceeded our expectations. He unlocks sales in ways that just weren’t possible before.”
Overview
OptiMonk, headquartered in Hungary, wanted to strengthen its presence in the United States. Their main challenge was finding an authentic North American spokesperson who could connect with a U.S. audience while aligning with their internal production processes. Although OptiMonk had an in-house creative team, they lacked a U.S.-based presenter who could deliver high-quality, engaging video content for their marketing, sales, operations, and support channels.
The Challenge
OptiMonk’s goal was to produce short, educational, and highly engaging content to better educate their audience — a strategy inspired by the They Ask, You Answer methodology by Marcus Sheridan. They needed someone who could:
- Represent their brand authentically in the U.S.
- Deliver professional, on-brand video content quickly.
- Collaborate smoothly with their internal team on raw footage handovers.
The VideoRep Solution
VideoRep became OptiMonk’s dedicated content marketing partner, providing authentic North American presenters who love tech and understand SaaS audiences. Our role was to deliver high-quality raw video footage that OptiMonk’s internal team could edit and integrate seamlessly into their content library.
We produced 30+ videos across multiple areas of their business: marketing campaigns, sales enablement, operations, customer support, and training resources. The variety included:
- Short-form educational videos for social platforms
- Explainers for product features
- Ad content for campaigns
- Tactic library scripts for internal and external use
Key Results
- 30+ videos created for multiple areas of the business.
- 50+ hours of production time saved for internal teams.
- $20,000+ in estimated cost savings compared to traditional U.S.-based studio production.
- Helped OptiMonk strengthen its U.S. market presence through authentic, relatable content.
Client Feedback
Barbara Bartucz – Content Marketing Manager
“Working with Eric has been an absolute pleasure. He has proven to be an invaluable asset to our projects, consistently delivering work of the highest quality. Eric is not only a talented professional but also exhibits a commendable work ethic that ensures timely and reliable results. His expertise is evident in the outstanding outcomes he produces, making him a reliable and go-to freelancer for any project. I highly recommend Eric for his dedication, skill, and the seamless collaboration we’ve experienced.”
Nikolett Lorincz – Growth Marketing Lead
“It was a pleasure to work with Eric as he’s a true professional. His on-camera presence is captivating, making the content engaging and impactful. His communication was also top-notch and the turnaround time for the project was really fast, without compromising on the quality. Overall, I highly recommend Eric for any video recording project.”
Call-to-Action
Want to expand your brand’s presence in the U.S. market with authentic, high-quality video presenters?
Work with VideoRep today.
“Scaling a multilingual sales team was complicated, not just because of hiring but due to the constant need for training, onboarding, and rehiring. We realized that using AI could streamline the process and help us avoid these recurring operational headaches.”
Frequently asked questions
We create presenter-led video content for brands and businesses that need to communicate clearly --- without relying on internal teams to be on camera. Our hand-selected presenters become the face of your message, delivering explainers, training videos, onboarding, and more.
Unlike a talent agency or AI avatar service, we’re built for marketing teams who value authenticity, consistency, and fast turnaround --- with presenters who care about your brand like it's their own.
Most businesses create less than 10 minutes of video content per month --- and less than 20% of that includes a professional presenter.
That means most teams are either falling behind or relying on DIY content that doesn’t convert, doesn’t scale, and doesn’t represent their brand at its best.
Our Video Packs were designed to flip that script.
Instead of overcommitting to big, expensive productions, you get a fractional, flexible way to build high-impact content over time with your VideoRep(s).
Think of it like buying video credits:
• Use them across any type of video (explainer, onboarding, training, etc.)
• Reuse the same presenter or switch anytime
• Scale your content library without reinventing the wheel every time
Even our lowest tier (10 minutes) is enough to put you ahead of 90% of your competition.
It’s a lightweight way to grow your video presence strategically, without overwhelm, and with room to increase output as you see results.
RAW Footage is the VideoRep's recorded take(s) --- filmed in 4K, cleanly framed, and delivered within 24–48 hours. It’s ready for your editing team to cut, style, and publish. No edits, no extras --- just pro footage you can use however you like.
Team+ gives you access to our full creative team, all working together to deliver a fully polished, ready-to-publish video.
That includes:
• Scriptwriters
• Editors
• Motion Designers
• Thumbnail Creators
• Subtitle + Caption SpecialistsIt’s
perfect when your team needs done-for-you video that’s fully on-brand, engaging, and export-ready across all platforms.
Absolutely. Upload your final script, and your preferred VideoRep will bring it to life.
Or if you’d prefer, Team+ includes full scriptwriting to help shape your message with clarity and tone that fits your brand.
That’s where Team+ comes in... We’ll match your brand style and deliver fully edited assets --- thumbnails, captions, intros, repurpose content, and more.
During onboarding, you’ll upload your logos, fonts, colors, and style guidelines. We then build brand templates so every video (whether it is your 1st video or your 50th) matches your brand voice and visuals perfectly.
Our VideoReps specialize in evergreen, business-critical content that your team uses again and again:
• Explainers
• Onboarding walkthroughs
• Support + FAQ videos
• Internal training
• Mini-courses
• Blog-to-video assets
• Paid Ads + Shorts
Let us know your goal --- we’ll match the format and presenter to make it shine.
Your VideoRep dashboard tracks everything in one place --- from remaining minutes and project status to deliverables and revisions. No spreadsheets. No guesswork.
Yes! You can choose a new Video Rep for every video --- or stick with one familiar face across your content. It’s totally flexible based on what works for your brand.
Yep... Our Video-As-You-Go option is ideal for trials and one-off projects.
Video Presenters For Consistent
B2B Growth
Polished, scalable content featuring real human video representatives - for fast-moving B2B SaaS teams who value human connection over AI-generated content.
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