Case Study
Enlightened LCS
How Enlightened LCS Humanized Its Tech Brand with Presenter-Led Explainer Videos
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$12,000+
40+
7
Enlightened LCS
Industry
“Julian's ability to handle objections and pick up new languages exceeded our expectations. He unlocks sales in ways that just weren’t possible before.”
Challenge
Enlightened LCS offers a range of products — ApplyMate, ConnectMate, PrepMate, ResumeMate, PhotoMate — and services such as HiredPlus, HiredLite, HiredTech, Individual Services, and the Employee to Consultant Program.
While their team excelled at writing strong scripts, their videos felt generic and lacked the authentic human connection that is central to their brand values. They needed a way to:
- Bring personality and relatability to their pre-written scripts
- Maintain professional quality and brand consistency across multiple product and service videos
- Avoid the high costs and delays of traditional production
- Streamline the editing process without losing quality
As a tech-focused brand serving diverse audiences, authenticity in video was essential — but no one internally was able to deliver that on-camera presence or handle the post-production work at scale.
About Enlightened LCS
Enlightened LCS is a tech-enabled career consulting company that provides innovative products and services to help individuals and organizations navigate career transitions. With a strong emphasis on authenticity, they focus on delivering tools and programs that empower clients to reach their professional goals.
Solution
VideoRep partnered with Enlightened to produce a suite of high-quality explainer videos, working closely with their team to ensure brand alignment and a consistent, engaging style. The process included:
- Discovery & Briefing – Reviewing scripts, aligning on tone, and understanding the target audience for each product and service video.
- Presenter-Focused Production – Filming with a professional presenter to bring personality, warmth, and clarity to each script.
- Editing & Brand Styling – Applying brand-consistent visuals, transitions, and layouts to reinforce identity.
- Multi-Video Rollout – Delivering a range of videos across their product and service lines with quick turnaround times.
Omar Al-Mahdi, CEO & Founder, noted:
"Very professional. Showed the human element in our videos with personality, not generic delivery. Working with Eric was inspiring — it brought our vision to life. We’ll definitely work together again."
Key Results
- $12,000+ estimated production cost savings compared to in-house or agency production
- 40+ hours saved in production time
- 7 professional videos delivered across multiple service areas
- Consistent brand voice and visuals maintained across all videos
Client Quote
"Very professional. Showed the human element in our videos with personality, not generic delivery. Working with Eric was inspiring — it brought our vision to life. We’ll definitely work together again."
— Omar Al-Mahdi, CEO & Founder, Enlightened LCS
Client Outcome
Enlightened now has a professional, personality-driven video library that resonates with its audience and supports its mission. They are now a repeat client, working with VideoRep on many different projects — effectively treating VideoRep as their dedicated internal video partner to streamline all future content creation.
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“Scaling a multilingual sales team was complicated, not just because of hiring but due to the constant need for training, onboarding, and rehiring. We realized that using AI could streamline the process and help us avoid these recurring operational headaches.”
Frequently asked questions
We create presenter-led video content for brands and businesses that need to communicate clearly --- without relying on internal teams to be on camera. Our hand-selected presenters become the face of your message, delivering explainers, training videos, onboarding, and more.
Unlike a talent agency or AI avatar service, we’re built for marketing teams who value authenticity, consistency, and fast turnaround --- with presenters who care about your brand like it's their own.
Most businesses create less than 10 minutes of video content per month --- and less than 20% of that includes a professional presenter.
That means most teams are either falling behind or relying on DIY content that doesn’t convert, doesn’t scale, and doesn’t represent their brand at its best.
Our Video Packs were designed to flip that script.
Instead of overcommitting to big, expensive productions, you get a fractional, flexible way to build high-impact content over time with your VideoRep(s).
Think of it like buying video credits:
• Use them across any type of video (explainer, onboarding, training, etc.)
• Reuse the same presenter or switch anytime
• Scale your content library without reinventing the wheel every time
Even our lowest tier (10 minutes) is enough to put you ahead of 90% of your competition.
It’s a lightweight way to grow your video presence strategically, without overwhelm, and with room to increase output as you see results.
RAW Footage is the VideoRep's recorded take(s) --- filmed in 4K, cleanly framed, and delivered within 24–48 hours. It’s ready for your editing team to cut, style, and publish. No edits, no extras --- just pro footage you can use however you like.
Team+ gives you access to our full creative team, all working together to deliver a fully polished, ready-to-publish video.
That includes:
• Scriptwriters
• Editors
• Motion Designers
• Thumbnail Creators
• Subtitle + Caption SpecialistsIt’s
perfect when your team needs done-for-you video that’s fully on-brand, engaging, and export-ready across all platforms.
Absolutely. Upload your final script, and your preferred VideoRep will bring it to life.
Or if you’d prefer, Team+ includes full scriptwriting to help shape your message with clarity and tone that fits your brand.
That’s where Team+ comes in... We’ll match your brand style and deliver fully edited assets --- thumbnails, captions, intros, repurpose content, and more.
During onboarding, you’ll upload your logos, fonts, colors, and style guidelines. We then build brand templates so every video (whether it is your 1st video or your 50th) matches your brand voice and visuals perfectly.
Our VideoReps specialize in evergreen, business-critical content that your team uses again and again:
• Explainers
• Onboarding walkthroughs
• Support + FAQ videos
• Internal training
• Mini-courses
• Blog-to-video assets
• Paid Ads + Shorts
Let us know your goal --- we’ll match the format and presenter to make it shine.
Your VideoRep dashboard tracks everything in one place --- from remaining minutes and project status to deliverables and revisions. No spreadsheets. No guesswork.
Yes! You can choose a new Video Rep for every video --- or stick with one familiar face across your content. It’s totally flexible based on what works for your brand.
Yep... Our Video-As-You-Go option is ideal for trials and one-off projects.
Video Presenters For Consistent
B2B Growth
Polished, scalable content featuring real human video representatives - for fast-moving B2B SaaS teams who value human connection over AI-generated content.
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