Case Study

CostGuard

Pricing

How CostGuard Streamlined Their Video Ad Funnel with VideoRep

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9

professional videos delivered in under 7 days

50+ hours

of internal team time saved

$12,000+

estimated production cost savings

3x faster

turnaround compared to in-house or agency production

CostGuard

Zac Copper (Marketing Director)

Industry

Cost Management & Procurement Software

“Julian's ability to handle objections and pick up new languages exceeded our expectations. He unlocks sales in ways that just weren’t possible before.”

Zac Copper (Marketing Director)
Strategic Partnerships Manager

Learn how CostGuard, a new service from Blue Rescue Restoration, leveraged VideoRep’s professional presenter-led videos to launch their offering faster, saving thousands in production costs and freeing up their internal team to focus on core priorities.

Key Results

  • 9 professional videos delivered in under 7 days

  • 50+ hours of internal team time saved

  • $12,000+ estimated production cost savings

  • 3x faster turnaround compared to in-house or agency production

About

CostGuard is a newly launched service under Blue Rescue Restoration, aimed at helping property owners and managers quickly assess and document restoration project costs for insurance and compliance purposes. Zac Copper, who oversees CostGuard’s marketing and operations, knew they needed a polished, professional way to communicate their service to both clients and partners from day one.

Challenge

Launching a new service with professional, consistent video content — without slowing down operations

Zac’s vision for CostGuard included a suite of explainer and promotional videos that could quickly build trust with potential clients. But the challenges were clear:

  1. Time constraints — With a new service launch underway, the internal team didn’t have weeks to spare for scripting, filming, and editing.

  2. Production costs — High-quality presenter-led videos from agencies or in-house production can easily run into tens of thousands of dollars.

  3. Consistency — Maintaining a consistent look, tone, and brand message across multiple videos is difficult without a dedicated video team.

Zac came to VideoRep looking for a turnkey solution: a professional video presenter who could deliver high-quality, on-brand videos at scale — fast.

Solution

A dedicated professional presenter and streamlined VideoRep production process

VideoRep matched CostGuard with Eric Presnall, a professional presenter experienced in building trust on camera. Working closely with Zac, our team:

  • Developed scripts tailored to CostGuard’s service launch

  • Filmed all nine videos in a single, efficient shoot

  • Delivered fully edited, brand-consistent videos in under 7 days

By using VideoRep’s streamlined workflow, CostGuard avoided the traditional bottlenecks of scheduling multiple shoots, managing production crews, and coordinating between editors and talent.

“From the start, VideoRep understood exactly what we needed. Eric was professional, on-brand, and delivered every line with clarity and confidence. We were able to launch with videos that looked like we’d spent months and a huge budget on them — but we didn’t.”
Zac Copper, Blue Rescue Restoration / CostGuard

Results

High-quality video content delivered faster, at a fraction of the cost

By partnering with VideoRep, CostGuard successfully launched with a polished suite of nine professional videos, ready to use across their website, social media, and client onboarding. The streamlined process freed up the internal team to focus on core operations and client relationships.

Here’s the big picture:

  • 9 professional videos delivered in under 7 days

  • 50+ hours of internal team time saved

  • $12,000+ estimated production cost savings

  • 3x faster turnaround compared to in-house or agency production

“We couldn’t have pulled this off without VideoRep. They made it fast, simple, and cost-effective to get the kind of videos that usually take months to produce. Our launch looked bigger, more professional, and more polished because of it.”
Zac Copper, Blue Rescue Restoration / CostGuard

Hire Your Video Presenter
Put a professional, on-brand face to your business without the cost and complexity of traditional production. From script to screen, we handle it all — so you can focus on growing your business.

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“Scaling a multilingual sales team was complicated, not just because of hiring but due to the constant need for training, onboarding, and rehiring. We realized that using AI could streamline the process and help us avoid these recurring operational headaches.”

faq

Frequently asked questions

What exactly does VideoRep do?

We create presenter-led video content for brands and businesses that need to communicate clearly --- without relying on internal teams to be on camera. Our hand-selected presenters become the face of your message, delivering explainers, training videos, onboarding, and more.

Unlike a talent agency or AI avatar service, we’re built for marketing teams who value authenticity, consistency, and fast turnaround --- with presenters who care about your brand like it's their own.

Why do you offer Video Packs of minutes?

Most businesses create less than 10 minutes of video content per month --- and less than 20% of that includes a professional presenter.

That means most teams are either falling behind or relying on DIY content that doesn’t convert, doesn’t scale, and doesn’t represent their brand at its best.

Our Video Packs were designed to flip that script.

Instead of overcommitting to big, expensive productions, you get a fractional, flexible way to build high-impact content over time with your VideoRep(s).

Think of it like buying video credits:
• Use them across any type of video (explainer, onboarding, training, etc.)
• Reuse the same presenter or switch anytime
• Scale your content library without reinventing the wheel every time

Even our lowest tier (10 minutes) is enough to put you ahead of 90% of your competition.

It’s a lightweight way to grow your video presence strategically, without overwhelm, and with room to increase output as you see results.

What is the difference between RAW footage and Team+?

RAW Footage is the VideoRep's recorded take(s) --- filmed in 4K, cleanly framed, and delivered within 24–48 hours. It’s ready for your editing team to cut, style, and publish. No edits, no extras --- just pro footage you can use however you like.

Team+ gives you access to our full creative team, all working together to deliver a fully polished, ready-to-publish video.

That includes:
• Scriptwriters
• Editors
• Motion Designers
• Thumbnail Creators
• Subtitle + Caption SpecialistsIt’s

perfect when your team needs done-for-you video that’s fully on-brand, engaging, and export-ready across all platforms.

Can I use my own script?

Absolutely. Upload your final script, and your preferred VideoRep will bring it to life.

Or if you’d prefer, Team+ includes full scriptwriting to help shape your message with clarity and tone that fits your brand.

What if I need help with editing, design, or thumbnails?

That’s where Team+ comes in... We’ll match your brand style and deliver fully edited assets --- thumbnails, captions, intros, repurpose content, and more.

How do you ensure each video is on-brand?

During onboarding, you’ll upload your logos, fonts, colors, and style guidelines. We then build brand templates so every video (whether it is your 1st video or your 50th) matches your brand voice and visuals perfectly.

What types of videos can you do?

Our VideoReps specialize in evergreen, business-critical content that your team uses again and again:

• Explainers
• Onboarding walkthroughs
• Support + FAQ videos
• Internal training
• Mini-courses
• Blog-to-video assets
• Paid Ads + Shorts

Let us know your goal --- we’ll match the format and presenter to make it shine.

How do I track my videos and minutes?

Your VideoRep dashboard tracks everything in one place --- from remaining minutes and project status to deliverables and revisions. No spreadsheets. No guesswork.

Can I switch my VideoRep?

Yes! You can choose a new Video Rep for every video --- or stick with one familiar face across your content. It’s totally flexible based on what works for your brand.

Can I do a test or trial with VideoRep?

Yep... Our Video-As-You-Go option is ideal for trials and one-off projects.

For content creators

Video Presenters For Consistent
B2B Growth

Polished, scalable content featuring real human video representatives - for fast-moving B2B SaaS teams who value human connection over AI-generated content.

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We're the go-to video presenter team for B2B brands who care about connection and want to grow with real, consistent, human-first content.